Branding Ideas for Cloud Computing Companies

Cloud Computing is an up and coming industry that goes from strength to strength in an increasingly digital age. But as the world turns to cloud computing, there is greater competition in the industry are more firms are popping up everywhere. With increasing competition, even the most advance firms will fail without proper branding and advertising. These are the pillars of a successful business. So below we are going to look into a few simple, yet effective way, a Cloud Computing Company can increase their branding and get their name out there.

Corporate Advertising

Cloud computing benefits everyone from the general public to the largest companies. To this end, it could be a good idea to tailor your advertising towards the cooperate level. This means leaning more on your hardware, prices and quality of service you provide. Any company that hires you will be looking to store a lot of data. If you can create an advertising campaign that aims to get companies to hire you, you’ll soon have your name spread around between companies and find yourself with no shortage of business.

Physical Merch

Corporate conferences, business retreats and street advertising are all excellent ways to get your brand seen. But to improve this it is worth creating some branded physical merchandise. Hats, Mugs, Pen and silicone bracelets can be used for branding to great effect. If people start using or wearing this merch, then you have effectively created free advertisements that will be seen by so many more people than just a simple leaflet. This approach is also a great way to foster good relations with people at conferences. People love free stuff and it will put them in a better mood, which helps with negotiations.

Invest in Art

People naturally gravitate towards fantastical and well-made logos. If your companies logo is garish and difficult to look at, you’ll lose a lot of business from the get-go. To this end, it is an excellent idea to hire out a graphics design firm or independent artist to create a smashing logo that will stand out and grab the attention of anyone seeing it. The more memorable your logo is, the more likely someone is to go to your company when they decide they need cloud computing. So don’t be afraid to splash out on this one, it will be worth it.

The Best 9 Cloud Hosting Services in 2020

2020 is said to be the year of the cloud as more and more companies take their work to the cloud. This passage will detail the 9 best cloud hosting services.

Micrososft Azure

The Microsoft Azure is viewed as one of the most extensive cloud hosting services. The biggest plus for the Microsoft Azure is the ability to shift all your business data and apps to the cloud and run them from a single unified platform. This is a bundle that other cloud hosting services fail to offer. Coming in at a cheap $18.95 the Microsoft Azure is perfect for any bigger companies, but smaller companies may find these features to be a little bit redundant.

Cloudways

Secondly, is the Cloudways hosting service. It is quite important to note that Cloudways has started to offer a free month long trial in 2020. This will allow you to test out the product before fully committing. The service also offers the most impressive stretch of features, and is the cloud service of choice for companies like Netflix, Google and Amazon. This is due to its high functioning ability, yet still managing to remain simplistic. Coming at only $10 a month Cloudways is a solid choice.

Hostgater

Next up we have the cloud hosting service of Hostgater. Hostgater offers a stripped back and streamlined service. You can join the Hostgator service for as little as $3.13. This comes with some pretty impressive features. The key is its scalability. If your site can’t cope with the traffic, you can scale up to eight cores and 8GB RAM with a simple click. This simplicity is perfect for any smaller scale business.

CaCloud

Here we have the Canadian based CaCloud. The North American company offers a user-friendly approach with a professional IT insurance which puts this service past the competition. The CaCloud also boasts an extremely slick and modern website, which offers a free migration service. CaCloud offers three separate forms of cloud. The SSD cloud server is the cheapest a $5 and offers 64 GB of RAM. The middle service is the flexible cloud and offers 8 virtual machines with pooled resources, and comes in at $10 a month. Finally, is the private cloud which offers an elite isolated service, which comes at a hefty $658 a month. This versatile service is excellent, and the CaCloud would be an excellent choice.

Clook Managed Cloud Service

Clook is currently the leading UK cloud service provider. The service targets lower-end businesses and companies. Clook takes pride in the amount of money they invest in their support system, this does lead to a higher price of product, but you can sleep soundly knowing your cloud network will be safe. As I previously mentioned this does mean that the product comes at a premium; going over the thirty dollar mark. It is up to you what do you value more the fee or the security?

DigitalOcean

DigitalOcean is the ultimate cloud server for storing data. DigitalOcean is extremely stocked in its features, with the ability to scale your plan by adding CPU cores, RAM or storage, all on one single system. Priced at $5 a month the plan will provide you with 25GB of storage and 1GB of RAM. This is probably all a little bit overkill for smaller companies, but for bigger businesses then this may be the perfect server for you, offering extreme variety and scalability.

Liuid web

Next is a newer server plan with Liquid Web. The company owns thousands of data centres throughout North America and Europe. As Liquid Web owns its own centres it is extremely quick when coming to repairs and offers a streamlined approach. Liquid Web also has a customer service policy that if your call is not answered within the hour then you will be credited 10x the amount of time over the hour. Also if your website experiences any down-time then you will be credited 10x for the entire amount of the down-time. If there is any fault with your dedicated server then if it is not fixed in 30 minutes, then you have probably guessed, that you will be credited 10x the amount of extra time. With such a comprehensive set of policies, Liquid Web is a really good choice.

Kametera

Kametera is an Asian based cloud company that are making big waves in the industry. The Kametera is completely customizable, with it allowing a client free reign to pick and choose their cloud server set-up. Also letting a client choose from multiple processors. The Kametera also offers a free 30-day trial, meaning you can choose if this is the right server for you. With instant scalability, the Kametera is perfect for any tech-savvy business.

Interserver

Finally, it is the Interserver company. Which offers a free migration service to your new cloud if you choose to move. With migration available 24/7. The Intersever is particularly optimized for WordPress. It is a known fact that WordPress can slow down your website, with Interserver having the ability to counteract this slowness. Interserver is perfect for any beginner, as it is extremely simple to use. The server comes with a high level of security and a dedicated backup system. Simplistic and cheap; like I mentioned this is the perfect server for any smaller start-up company or less tech-savvy business.

It would not be a hard argument to make by saying that cloud computing was the greatest innovation of the 2010s. It seems to be a technology that has no real ceiling with companies like Amazon, Netflix and Facebook all making a full transition to becoming cloud based.

One of the biggest advances will be the introduction of automation within the cloud network, reducing the human effort required to maintain the cloud. This automation will help companies become more productive with the same resource strength and will remove human error from the situation.

In the introduction I mentioned that Netflix had become a fully cloud based company and they currently use automation in their cloud computing. Automation gives an instant response to website error, if Netflix where to go down due to a glitch in the code it would simply show an earlier version of the website instead of instantly crashing.

This company list is likely to be longer if said companies had more faith in the security of the cloud, a study by LogicMonitor, found that two-thirds of IT professionals state that security is the key concern in cloud migration, so how will cloud technology answer these fears in 2020?

It is important to look at the advances in security from the start of the decade to now, improvements in  Machine learning, predictive analysis and artificial intelligence have all provided a new form of security net- once more big companies begin to take the leap it is highly likely they will find it to be in their best interest to invest in security systems for the cloud, creating a cycle of security.

It is an often said phrase that we are heading towards a multi-cloud world, but in 2020 it may not be a surprise to see this multi-cloud become the omni-cloud, this would be the biggest step in cloud technology perhaps since its introduction. This would be a platform where multiple companies share cloud networks, as unity between these companies would avoid lock in, and managing to streamline connectivity.

Companies would be able to use additional resources whenever required. If all companies share the cloud the unity would transform business forever, there is an issue standing in the way being that no one company would be likely to let another have all the market share, with many companies beginning to build their own cloud network.

To avoid the monopoly cloud computing may bring many companies might invest into an open source network, which is one of the biggest reasons cloud computing is in such high demand. This would make the code available and accessible for everyone, meaning its design can be consistently improved upon. Allowing for constant innovation.

The world of cloud technology will allow for consistent innovation, cloud technology may bring the death of the office as it provides more and more device and location independence. The companies that move to the cloud first will have the advantage it is an industry of innovation, and the new-found security automation will bring will only ensure more companies are ready to jump to the cloud.